기업이나 조직의 이미지, 명칭, 상표 등을 새롭게 바꾸어 브랜드 가치를 높이다.
To change the corporate image, name, or symbol of a company or organization to make it more attractive or modern.
예문:
"The tech giant decided to rebrand its mobile division to appeal to a younger demographic."
"After the merger, the airline was rebranded with a new logo and color scheme."